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Bunny Brown and His Sister Sue Keeping Store Part 26

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"That's the trouble!" said Uncle Tad. "She doesn't advertise, and she doesn't make any window display."

"What's a window display?" Sue inquired.

"I saw you looking at one the other day," replied the old soldier. "Do you remember when I pa.s.sed you and Bunny while you were looking in the drug store window on Main Street?"

"Oh, yes! Where the rubber bags were!" cried Bunny.

"A little doll was making believe swim in a rubber bag," said Sue, "and there was a big crowd looking at it."

"That's it!" exclaimed Uncle Tad. "That drug store man got a big crowd in front of his store by putting something in the window that made people stop and look. That's advertising."

"Maybe Mrs. Golden could fix up her windows so a crowd would stop in front!" exclaimed Sue.

"What good would that do?" Bunny asked. "She wants people to come inside her store and buy things."

"That's it," agreed Uncle Tad. "But if you get a crowd _outside_ a store, because there's something to look at in the windows, some of that crowd will go _inside_ and buy something."

"Only Mrs. Golden hasn't any rubber bags," went on Bunny. "But I guess Sue could lend her a doll if she wanted it to take a swim."

"Mrs. Golden doesn't need to put rubber bags in her window," said Uncle Tad. "That wouldn't be the thing for a grocery and notion store. She should put in something that people would stop to look at, or have a special sale or something like that. And another thing I've noticed, when I've been past her place is that the windows are very dirty. You can hardly see what's inside. If her windows were cleaned and she had something in them, a crowd would stop and more people would go in and buy than go in now. Mrs. Golden needs to advertise in that way."

Uncle Tad went out. Mrs. Brown busied herself about the house, and Bunny Brown motioned to his sister Sue to come to the side porch.

"What you want?" asked Sue.

Bunny put his finger over his lips.

"I've got an idea!" he said. "I know how we can help Mrs. Golden get a crowd in front of her store."

CHAPTER XIX

THE WINDOW DISPLAY

Bunny Brown and his sister Sue spent much time during the next few days out in their barn--that is when they were not going to the store for their mother. Every chance they had, however, they bought things of Mrs.

Golden, to help her as much as they could by trading at her store.

"And we ought to get the other boys and girls to go there," Sue said.

"We will, after a while," agreed Bunny. "Just now we have to do something else."

And the something else had to do with his idea and the time he and Sue spent in the barn. With them, most of the time, was Splash, their dog, and Charlie Star often came over with a covered basket.

"What do you think the children are doing?" asked Mrs. Brown of Mary, the cook, one day.

"Oh, I guess they're getting up some kind of a show," Mary answered. "I can hear Splash barking now and then, and there's a cat mewing."

"Cat!" exclaimed Mrs. Brown. "We haven't a cat!"

"I guess it's Charlie Star's," went on the cook. "He brings it over every day in a basket and takes it home again. I guess they're getting ready for a show."

"Bunny and Sue did have a show once," observed Mrs. Brown. "I hardly believe they would get up another. I must see what they are up to."

However, as company came just then and Mrs. Brown had to entertain them, she forgot all about her two children. Meanwhile things were happening out in the barn.

But Bunny and Sue kept it a secret, in which only Charlie Star had a share, and Charlie did not tell. When Mrs. Brown's company had left some one telephoned to her and she forgot all about her plan to ask Bunny what was going on.

It was a few days after this that Bunny and Sue were again sent to the store for their mother, and you may easily guess to which store they went--the little corner one, of course.

Mrs. Golden was sitting in her usual easy chair, and there were no other customers in the place.

"How's business?" asked Bunny, as he had often heard men ask his father.

"It might be better and not hurt itself," was Mrs. Golden's answer.

"Customers are few and far between."

"Mrs. Golden," said Bunny, "my Uncle Tad says you ought to have a special sale. Did you ever have one?"

"Oh, yes, years ago," she answered. "I had a sale of notions, and a number of women came in to get things to make dresses with. But I haven't had a special sale for a long while."

"Why don't you, then?" asked Bunny eagerly. "I think a special grocery sale would be good. You could put a lot of things in your window and mark the prices on them, and people would come in to buy."

"Yes, I suppose I could do that," agreed Mrs. Golden slowly. "I have a big stock of a new kind of oatmeal on hand. Some new concern sold it to me, but it didn't take very well. Lately I got a letter from them saying I could sell it at a special price. I suppose that would bring in some trade. I never thought of it. I'm getting too old, I guess, and worrying too much. When my son Philip comes home I'll have a special sale."

"No, don't wait!" cried Bunny Brown eagerly. "Let's have it now! Where are those oatmeal things?"

Mrs. Golden smiled at his eager, bustling air.

"They're in the storeroom," she said. "Some of the cases aren't open yet."

"We'll open 'em for you!" cried Bunny. "Then we'll stack the oatmeal in the window, and we'll make a sign saying it's awful cheap and you'll sell a lot, Mrs. Golden."

"Well, maybe I will, dearie. I'm sure I hope so. And it's good of you to help me. Let me see now, I'll put 'em in the left window, I guess. That has less in it," and she looked toward the window she meant. So did Bunny and Sue, and Sue's first idea was made plain when she said:

"Could I wash that window, Mrs. Golden?"

"Wash the window? Why, yes, I suppose so," answered the storekeeper. "It is pretty dirty," she added. "I don't very often look at 'em, and that's a fact. I declare! you can hardly see what I have in my windows, can you? Dear me, I am getting old. If Philip was here he'd wash 'em for me."

"I'll do it!" offered Sue. "I often wash the low windows for mother. She lets me. Have you got any of that white stuff that makes 'em s.h.i.+ne?"

"Oh, yes, I know what you mean," said Mrs. Golden. "Yes, you can take a cake from the grocery shelf. My, I never thought of a special sale and having windows washed. It may bring me trade!"

"Uncle Tad says it will!" exclaimed Bunny. In a measure it was Uncle Tad's idea that Bunny and Sue were carrying out.

"You wash the window," he told his sister, "and I'll open the oatmeal."

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