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After waiting for a few days, Feng Yu did not get anyreplies from Li Dajun. He was slightly disappointed. He thought Li Dajun didnot want to him to invest in Strong Group.
Feng Yu was at school when his pager suddenly vibrates. Hetook a look and was stunned.
Zhong Qingxian, are you joking with me? Lehaha acquiredStong Group?!
Feng Yu sneaked out in the middle of the lesson to callZhong Qingxian.
“Are you the one who left me that message? Lehaha hadacquired Stong Group?”
“That’s right. Didn’t you say that Strong Group has thepotential? You also asked me to invest in the company. I got my men toinvestigate the market. There is still no jelly with fruits’ pulp in it. Thatmeans this new product from Strong Group will help the company bring in highprofits and let this company stand out from the rest of the jelly companies.”
“No. Why did he agree to this deal?”
“Their new jelly is still not ready yet. The fruits’ pulp iseasily separated from the jelly. Their jellies are either too hard or too soft,and the shelf life is too short. The production of this new product is stillnot ready. I clarified with Li Dajun, and he admitted to that. Since thisproduct is not ready, it is not worth investing.”
“But I think that if Strong Group can perfect theirproduction techniques, this new fruit jelly with pulp will surely be popular. Itold him that I want to buy out Strong Group. At first, he does not agree. Buthis production techniques are still not ready yet. If Lehaha also introducesthis type of jelly, then Strong Group will not be able to survive because ofour branding.”
d.a.m.n! This was the strategy I often use. When did ZhongQingxian learn this?
“What happens then? He agrees just like that?”
“No. But I had a chat with him and noticed that he is excellentat management and have lots of ideas in brand building, marketing, and managingbrands. Most of his views are in line with us, and he can understand what thechildren are thinking. So, I offered him a management position to take chargeof children food products. Strong Group will still be operating independentlyunder their own brand, and he agrees.”
Huh? This was settled so quickly? Li Dajun was recruited byLehaha?
d.a.m.n. I had overthought too much. Zhong Qingxian was stillmore capable!
Feng Yu had thought too much. If it were one year later, LiDajun would never agree to this deal. But now, Strong Group was in difficulties,and Li Dajun would surely be interested in working for Lehaha because of thehigh salaries and shares rewards.
Zhong Qingxian also promised that he will not interfere withStrong Group’s management. The management of Strong Group will be handed overto Li Dajun’s younger brother. This was what Zhong Qingxian learned from FengYu.
“Did you give him any shares? How many shares did you givehim?”
“We will be giving out the company’s shares at the end of theyear. I gave him 1 million shares and 100,000 shares to his three brotherseach. Strong Group will be Lehaha’s subsidiary in the future. It will be oursub-brand. This is a good deal for us.”
1.3 million shares. Based on what Zhong Qingxian said a fewdays ago, 1 share was worth only 1.5 RMB. That means Strong Group was acquiredusing less than 2 million RMB?
Although Zhong Qingxian had given Li Dajun and his brothers.h.i.+gher management positions, it was also a good deal.
Feng Yu had not noticed Zhong Qingxian was good at businessnegotiations before! Did this successful beverage industry businessman change?
“Are we going to inject funds into Strong Group then?”
“Of course. Strong Group is still in debt, and they stillhave some bad debts. I decided to not give Strong Group the tapioca b.a.l.l.scontract. They should focus on developing fruit jelly. Lehaha’s R&Ddepartment will also be helping them in their research. Manager Feng, do youthink the consumers will like fruit pulps in our fruit beverages? This will letour fruit juice looks fresher and taste better.” Zhong Qingxian excitedly said.
Huh? The orange juice with pulp and Crystal Grapes drinksare being brought forward?
d.a.m.n! I still have not made this suggestion, and ZhongQingxian had thought about it? How can I be called a creative person in thefuture?
“You have started the research?”
“Yes. This can be ongoing with the fruit pulp jellyresearch. Initially, I thought this would be difficult as we do not have anyexperience. But we have already found a shortcut.” Zhong Qingxian proudlyreplied.
Hmph! If I don’t make any suggestions, you will not know whothe creative person behind Lehaha’s products is!
“You only think about the fruit juice? Can’t the fruits beadded to the dairy drinks? Also, why can’t you mix fruit juice with dairyproducts to become fruit favored yogurt drinks or yogurt drinks with fruits?”
“Ah? We can mix it this way?” Zhong Qingxian was stunned.How come this Manager Feng kept thinking of weird combinations of products. Didhe think that creativity was just by combining two different things together?
“Why not? You still have not tried it before, and how do youknow people will not like it? Also, the nutritional value of our yogurt willincrease if we add in fruit pieces and juice. People are very concern abouttheir nutritional values, especially parents.”
These new ideas were all from Lehaha in Feng Yu’s previouslife. How come Zhong Qingxian had doubts when he heard it?
“Errr…… Ok. I will get our men to research on this and alsoconduct market research.”
WTF. Zhong Qingxian still does not believe me.
“Also, I had told you before that our AD calcium milk isnutritional yogurt. But the market segment for this product are the children.You think the young adults do not like to drink that? I suggested to introducebigger bottles and increase the nutritional values of this drink. Don’t limit.i.t to only vitamin A, D, etc. We can add in more vitamins and other nutritioncomponents. We must let the consumers know that the nutrition of our productscan be easily absorbed by their bodies. Have you considered about this before?”
“Manager Feng, we have conducted market research on this.Not many adults like to drink this, and not many people are willing to buythis. Most of them still prefer carbonated drinks. So, we will not beintroducing bigger bottles of yogurt drinks for the time being as there is nomarket.”
Huh? Market research? No one likes to drink yogurt drinks? Thepopular yogurt drinks do not have a market now? Errr…… It seems that thepopular yogurt drinks which were introduced in the future were launched aroundthe time when these children, who drank AD calcium milk, grew up. Was the drinkpopular because the children were used to the taste?
“Children can also drink big bottles. I am only making asuggestion. You can decide for yourself. I still have cla.s.ses. Bye.”
Feng Yu quickly hang up the phone. s.h.i.+t! My track record asa creative person was almost broken. How can someone from the future lose oncreativity?!
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